For boutique recruitment agencies
1–15 people
You built a strong recruitment team.
The back office is what's costing you candidates.
Websites, automations, and recruitment admin for boutique agencies with 1–15 people — built and run by someone with over a decade inside recruitment operations.
The Operational Gap
Most boutique recruitment agencies run well at the front end and patch together the rest.
Every hour your recruiters spend on admin, preboarding coordination, and tool management is an hour not spent on placements. At a 5-person agency, that cost shows up fast — in missed follow-ups, delayed start dates, an outdated website, and a CRM nobody fully trusts.
The options on the table don't fit. A general VA needs to be trained from the ground up on recruitment workflows — and training takes time the agency doesn't have. A marketing agency quotes enterprise rates for a website that looks polished and has no idea how a pipeline operates. Hiring in-house makes sense at 20 people, not at 5.
So the operational work stays on the founder's plate. The agency runs. It just doesn't run as well as it should.
And every hour spent on admin is an hour not spent billing.
What The Purple Pipeline Does
One operational partner. Website, automations, and recruitment admin — all in one place.
The Purple Pipeline handles the back office work that boutique recruitment agencies need done properly but can't justify staffing for. Websites built on GoHighLevel. Automations designed around how recruitment works. Admin support delivered by someone who has done it at scale — preboarding, screening, scheduling, verification, pipeline management.
No onboarding required on recruitment basics. No briefing on what preboarding is. The operational context is already there.
4
Years at a Global RPO
Recruitment operations — preboarding, pipeline management, tracker systems, candidate scheduling at scale
7
Years at a Global HR Consultancy Firm
Employment and education verification — background check processes, compliance coordination
10+
Years inside recruitment ops
Doing the work your agency is trying to delegate.
WHAT YOU GET WHAT'S COVERED
Three areas.
One Provider.
Websites that represent your agency
A professional, mobile-responsive website built on GoHighLevel — with booking calendars, contact forms, and automations already wired in. Not a template. A site that reflects how your agency actually operates.
from $1,200
Automations That Save Hours
Pipeline builds, preboarding workflows, follow-up sequences, and CRM configuration — set up to run the repetitive work without daily input. Built for recruitment workflows, not adapted from a generic business template.
from $400
Recruitment Admin,
Handled
Interview scheduling, resume screening, preboarding coordination, verification, tracker maintenance — handled on a flat monthly retainer with full task visibility in ClickUp. Every hour tracked. Every task documented.
from $400 / month
WHY THIS WORKS
The advice is specific because the experience is real.
Most services that claim to understand recruitment understand the terminology. The Purple Pipeline understands the work — what happens between offer acceptance and Day 1, where preboarding falls apart under volume, what a pipeline that actually tracks movement looks like versus one that just holds contact details.
That context doesn't come from reading about recruitment. It comes from doing it.
You don't explain recruitment to me. I already know it.
Retainers start at $400/month. Project builds from $150. Priced for agencies your size — not enterprises
Full ClickUp visibility for retainer clients — every task, every hour, every status update. No guessing, no chasing
One provider. Website, branding, automations, and admin support from one person who understands how it all connects
THE REAL COST OF ALTERNATIVES
There are four options for handling your back office. Here's what each one costs.
Scroll to compare all options
| General VA | Marketing Agency | Full-Time Hire | The Purple Pipeline | |
|---|---|---|---|---|
| Monthly cost | $1,000–$3,000/mo (offshore) · $4,000–$9,600/mo (US) | $2,500–$5,000/mo (boutique) | $4,700–$7,000/mo (salary + benefits) | $400–$800/mo |
| Understands recruitment operations | No — requires training from scratch | No — built for marketing, not ops | Depends entirely on who you hire | Yes — 10+ years inside recruitment ops |
| Knows preboarding, pipeline management, tracker builds | Unlikely without extensive briefing | No | Maybe | Yes |
| Website builds included | No | Extra cost — $5,000–$25,000 | No | From $1,200 |
| Process automation | No | Extra cost | No | From $400 |
| Full task visibility | No | No | Yes | Yes — real-time ClickUp access |
| Training required | Yes — significant | Yes — on your agency | Onboarding period | No recruitment training required |
| Minimum commitment | Varies | Usually 3–6 months | Employment contract | Month-to-month or single project |
VA rates in 2026 range from $8–$15/hour offshore to $60/hour for US-based specialists — before training time. Marketing agency retainers average $5,000–$8,000/month, with websites as a separate $5,000–$25,000 project. A US recruiting coordinator earns $47,000–$68,000/year — add 25–30% for total employment costs and you're at $58,000–$88,000 per year.
The real cost isn't the invoice. It's what happens when the wrong person handles recruitment operations.
WHAT YOU GET WHAT RECRUITMENT PROFESSIONALS SAY
This isn't marketing
speak. These are recruitment
professionals who've worked
alongside me.
Working with Belle has significantly improved our recruitment operations. Her expertise, especially in automating trackers, has made our processes more efficient, organised, and easier to manage. The systems she introduced not only streamlined our workflow but also helped reduce manual errors and save valuable time. She demonstrates strong ownership of administrative processes in TA, ensuring everything runs smoothly, efficiently, and with great attention to detail. She has also shown a strong drive for automation, continuously improving processes to make them more efficient, scalable, and less time-consuming.
Belle is an outstanding Delivery Lead. She consistently delivers high-quality recruitment reporting — clear, accurate, and insightful. She demonstrates strong ownership of administrative processes in TA, ensuring everything runs smoothly, efficiently, and with great attention to detail.
I worked with Belle for two years as my point person, and I consistently relied on her expertise. She has a strong ability to simplify complex tasks and always finds more efficient approaches to our daily work. I highly recommend Belle to anyone looking for a reliable and highly skilled professional.
Working with Belle has been a privilege. Her strong organisational skills and disciplined approach to processes ensure that priorities are always clear, SLAs are met, and the team remains aligned and productive — even in fast-paced, high-pressure environments.
It is always a pleasure to recommend Belle. As my Team Lead, she provided invaluable support to my daily workflow while I managed candidate scheduling. She is a dedicated, reliable, and highly supportive leader who genuinely cares for her team, remaining always approachable and quick to clear any roadblocks.
I've worked with Belle for two years, and she's genuinely one of the best people I've had on our team. Whenever I had a question about our trackers, she always had an answer — and not just any answer, but one that actually made things easier for everyone.
She's especially skilled in Microsoft Office tools, particularly Excel, which really helped make our work more efficient and organised. She's great with processes and always looks for ways to improve how things are done. Overall, she's someone you can rely on both for guidance and getting things done right.
THE PROCESS
Three steps. No surprises
01
Book a free 20-minute discovery call
No pitch. I'll ask about your agency's setup and tell you exactly what I'd recommend.
02
Receive a scoped proposal within 48 hours
Exact deliverables. Exact pricing. Exact timeline. No ambiguity.
03
Work begins
You see everything in ClickUp. I handle the back office. You recruit.
20 minutes. No commitment. Just a clear picture of what your back office needs.
Find out where your agency's back office stands.
Take the free Back Office Assessment — five operational categories, under 10 minutes, results shown immediately. No email required.
Or if you'd rather talk first: book a free 20-minute discovery call.
Either way, you'll leave with more clarity than you came with.
